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It's not Hollywood, but it feels like home ... so let's gift shop!

Tuesday, November 27, 2007  by Susan Julien-Willson
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Hello from grey, snow-sprinkling Ada town. Wanted to let you know I am at Achievers in thought, but have no plans to jet to Hollywood over the next few days. However,  I sent along some good wishes for IBOs, a few of my edits on Ribbon support materials, and even sent my boss (he hates being called that), Robin, and fellow copy director, Nick--oh, and David, designer and art director extraordinaire. (Actually, I didn't send the guys-they just went to support the IBOs--look for them, talk to them, give them your feedback on our pubs and blogs!)

It's so quiet here without the guys, I can write. I can also read. I can even pretend to think! Seriously, I'm the chatty one and they're the ones enjoying a vacation away from me. Actually, we're a fun department and we get along with each other quite well.

I'm thinking (and hoping and praying) you're going to like the new catalog for spring that's launching in March. I can't say too much YET, but wow! I am so excited to have you see it, shop it, share it. While we're thinking gifts and wishing it wasn't so cold outside here in Ada, we're also planning and developing spring catalogs! I'm looking at photos of a family on a beach and a woman walking a dog in a sundress. Now I am shivering. We designed and wrote the Holiday Catalog back in May. No matter when we develop the catalogs, I never seem to tire of how far in advance we work or how fast-paced the schedule may be. I find it exhilarating, while others find it maddening. Keep in touch on Sales Speak. I'm bound to give you more hints in the next few weeks about what's coming in 2008 ... product- and catalog-wise.

I'm also thinking that I feel good about the month of November when it comes to being a retailing IBO. My Personal Accents party was a success. I've sold the new protein snack bars to a couple people. I've purchased Ribbon Gift Collections for some family and friends--and sold a few, too.

I'm thinking it's time to make my gift list so I get everyone gifts they'll love. I just ordered a couple gifts from Store for More. (I put up my sparkly tree and decos on Sunday so I'm feeling festive and generous. I love finding and giving gifts -- it's much more fun than receiving them although that can be fun, too.) Now, I just need to find a few potential customers in search of the perfect gifts. Hmmmmmm.

What ideas are you sharing with customers in search of gifts?

What are your customers buying this year to give as gifts?

Have you introduced them to the new Artistry essentials? the new Personal Accents signature fragrance, Anticipate? How 'bout Body Blends or Artistry Spa Collection?

Share your gift ideas! We'd love to hear them.


Comments

# Bridgett said on November 27, 2007 9:11 PM:

For an inexpensive ($15 retail) gift for my children's teachers, my mail carrier, my UPS guy, stocking stuffers, I'm putting together the under-rated fantastic Echinacea Spray (AA-0176) with four individual Immunity Twist Tubes (10-5483) in a mini stocking (available at any dollar or craft store).

Bridgett, This is a VERY clever and creative idea! Excellent gift for co-workers, too. May I "steal" your idea? sjw

# G. Santos said on December 6, 2007 11:42 AM:

Last year, my mom wanted to give inexpensive gifts for her staff. So we gave them one of the Body Blends items (either a body wash, spray or lotion), and paired it with a perfume from the coffret sets (such as Calvin Klein or JLo lines), and packaged it in a mini Artistry gift bag. The retail price for each gift was under $20.

Wonderful idea. Love it. Thanks for sharing! sjw

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About Susan Julien-Willson

I enjoy attending writing/marketing/advertising seminars and conferences for the inspiration and motivation they provide and I also love participating in a monthly writing group and a book club. On weekends, I am frequently found in the poetry/fiction/business/music sections of Schuler Books, my fave local bookstore, or reading magazines and sipping coffee in their café. You can also look for me on weekends at my family cottage in the summer or movie theaters or the mall in the winter. Evenings and weekends, you might spot me out walking when the weather is warm and sunny, or at the Alticor fitness center a few times a week. I love clothes and jewelry as an expression of my personal style. Because I tend to spend most of my time working, working out, or writing poetry, I don?t do the extent of volunteer work I?d like to, but I have a long list of favorite charities I support, including Juvenile Diabetes Research Foundation, Easter Seals, American Cancer Society, Hospice of Michigan, Gilda's Club, and Habitat for Humanity.

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  • This blog is written by Susan Julien-Willson, Copy Director of Communications for Amway Global.
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